Marvis Toothpaste 85ml (Classic Strong Mint)

The cult Florentine toothpaste is a €5 supermarket item in Italy and a $16 boutique item abroad — best souvenir-per-euro ratio going.

Price: 5.5 EUR (Italian supermarket/pharmacy range €5.00-8.80 (easyfarma.it lists €8.00; supermarkets ~€5))

Where to buy: Italian supermarkets (Esselunga, Coop) and pharmacies everywhere — supermarkets are markedly cheaper than tourist-area farmacie

Price checked 2026-07-03

• Tourist-zone pharmacies charge up to double the supermarket price for the identical tube
• Only counts toward a VAT refund if bundled to €70.01 in one store — realistically a no-refund stocking-stuffer buy
• 85ml tubes exceed no rules in checked bags; in cabin they pass the 100ml liquids rule