Tankard with a view of Pilsner Urquell brewery (0.5 l)
Brewery-gate merch from the birthplace of pilsner itself — cheap, unmistakably Czech, and the tour makes it a memory rather than a trinket.
Price: 365 CZK (Official brewery e-shop (eshop.prazdroj.cz) lists €14.67 incl. VAT ≈ 365 Kč)
Where to buy: Pilsner Urquell brewery gift shop in Plzeň (with the tour) or eshop.prazdroj.cz; brand store in Prague
Price checked 2026-07-03
- Pilsner was invented in Plzeň in 1842 — every golden lager on Earth descends from this brewery
- The brewery tour ends in the cellars with unfiltered, unpasteurized Pilsner from oak barrels — the merch shop is right there
- Official glassware (the tulip 'Pilsner' glass, tankards) is heavy; pad it in the middle of your suitcase
- Locals' tip: pair the tankard with a bottle of unfiltered Pilsner from any potraviny for the full set